Blogs
Ever wonder how our decisions as marketers impact the environment?
April 29th, 2008
I’d love to say marketers have infinitely more power than consumers to effect positive change on the environment, or that collectively we can solve the global warming problem if we just switched to recycled paper for our direct mailings. The fact is there’s no simple answer to this question. Our impact on the environment varies based on many factors including ad budget, media tactics, market size, and so on. Continue reading…
Posted by Manny Siragusa | Comments (0)
